25 cent coffee at Burger King

So I saw an interesting commercial today for .25 cent coffee at Burger King. Hey why not, I’m not a coffee drinker but for a quarter for a cup of coffee it’s gotta be good for such aggressive marketing.

.25 cent coffee burger king cups
So what I want to know is, has anyone tried this .25 cent coffee and how is it? Is it just a loss leader to get people into the restaurant? I guess either way there is no down side as far as I can see. As far as I can tell this will be going on from February 18 till march 10th. So enjoy…..

Updated: So I had a taste test with the coffee, and guess what it is delicious. Way to go burger king. Value and Quality in a .25 cent coffee. So this was the iced coffee, and the biggest reaction was that it contained the perfect amount of milk and sugar.